Ep. 10 | E is for The Enneagram: Using Your Personality in Your Brand PART ONE
Jun 27, 2023
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Episode Summary
How can the enneagram be used to not only learn more about you and how you perceive things, but how you can use it in your business. In episode 10 of Aesthetically Speaking, we dive into the Enneagram personality typing system, which is desire-based and focuses on core motivations rather than behavior.
As we talk about the first four types of the enneagram, Abby walks us through what each type means as Rebecca gives her expert design advice on how she would incorporate that into a brand. Also giving examples of some well-known brands that fit into each enneagram type.
This episode will cover type 1: the reformer; type two: the "helper;" type three: the "achiever;" and type four: which is described as sensitive, creative, and internally focused.
In this episode Rebecca & Abby share:
- What the enneagram is
- The enneagram type that resonates with each of us most
- A brief description of what each enneagram type stands for
- Abby helps Rebecca sort through which type she may really be
- How you can use your enneagram type to know how to market your business
- Well known brands that fit each type
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Welcome to Aesthetically Speaking: The podcast for all things branding, design, and aesthetics for women in business.
On this show we’ll discuss the strategies that make brands of all sizes massively successful. I’m Rebecca, a brand strategist and designer and my sister, Abby is a lawyer with no design experience, here as my co-host!
Have you ever wondered how to create a brand so cohesive people can recognize it a mile away, no matter where they see it? Do you ever struggle to capture the attention of your ideal client and KEEP it with a compelling brand and message? Are you ready to stand out as a unique and valuable service provider regardless of how “saturated” the market is? Aesthetically Speaking is for you!
We believe that your brand is the most valuable asset in your business and should be your greatest investment. As moms and entrepreneurs, we know how to use branding to put your business in front of the RIGHT people, get them EXCITED about your offer, and help your brand BLOW UP online, so you can make more impact *and* more money.
Every TUESDAY, we’ll discuss a unique branding challenge and analyze different aspects of creating a unique and high-value brand for YOUR business.