You’ll receive a physical copy of my custom-made client workbook with my proprietary branding formula and guided journaling prompts to create clarity in your vision, purpose, and business goals.

A collaborative workshop to get clear on your vision, your ideal client, and what sets you apart—so every design choice is rooted in strategy and aligned with where you're going.

• 2 hours with Rebecca and any key decision makers on your team to get everything out of your head and into the world.
• Careful brand research to determine what you actually want to create.

More than just a reference—this is your marketing blueprint.

This document becomes the central source of truth for your brand. It distills everything that makes you effective—your voice, your vision, your message, and your positioning—into one clear, actionable guide that your entire team can use to make decisions, create content, and maintain consistency across every platform.

This is the document your assistant should use.
Your course designers.
Your copywriters.
Your social media manager.
Your launch team.
Your future PR agency.

It’s designed to guide every marketing move you make.

What’s included:

• Brand Objectives + Business Goals
• Market Positioning + Competitive Analysis
• Ideal Client Profiles + Audience Psychology
• Self-Image Analysis + Goals
• Key Differentiators + Positioning
• Core Business Messaging + Tagline
• Mission, Vision, and Values
• Brand Personality + Voice
• Visual Direction + Aesthetic Themes

This is the foundation that will help your brand stay magnetic and cohesive—whether you’re sending an email, launching a new program, or onboarding an employee.

A visual identity that feels like you—elevated, joyful, and instantly recognizable.

We’ll build a cohesive design system that reflects your personality and positions you as the trusted, vibrant, and visionary coach you are. Every element is custom-built to support your marketing, content, and overall presence across platforms.

This is about creating visuals that carry your message before you even say a word.

You’ll receive:

• A custom Primary Logo
• Supporting Secondary Logos and Submarks
• A refined Color Palette with usage notes
• A tailored Typography System
• Curated Moodboards to guide tone and creative feel
• Thoughtful Creative Direction to bring your essence to life
• Branded Patterns and Textures for added dimension
• Select Illustrative or Icon Elements if desired
• Visual mockups of Collateral Applications (podcast, social, packaging, etc.)
• Photography Direction for consistency in content creation
• A “DOs and Don’ts” guide for maintaining brand integrity
• Space for Feedback and Refinement so it’s 100% right before hand-off

This visual identity will work hard for you—whether it’s showing up on a podcast tile, inside your membership, or across a new campaign. Strategic, beautiful, and completely aligned with your next chapter.

Ideas and direction for how to bring your new brand to life across every brand touchpoint, and more.

You’ll receive:

• A complete set of Brand Guidelines inside my proprietary Brand OS™ system for 24/7 access to all of your files.
• 30+ done-for-you social templates to use forever

Your brand deserves a debut that turns heads—and turns curiosity into clients. This isn’t just a handoff; it’s a guided rollout that helps you use your brand to drive real momentum in your business.

We’ll create a thoughtful plan to unveil your new identity in a way that builds buzz, deepens trust, and sets the tone for your next level. Whether you’re announcing on social, emailing your list, or presenting to partners—this ensures everything feels intentional, polished, and powerful.

You’ll receive:

• A 5-day Brand Reveal Plan designed to generate interest and engagement
• Custom Launch Graphics for email, social media, and website use
• A beautiful Announcement Page to introduce the brand’s transformation
• Messaging to get buy-in from your team, stakeholders, or audience

This launch plan helps you turn your brand into a growth tool—not just a pretty design file. Because how you roll it out matters just as much as how it looks.

Strategic feedback and creative direction in real-time for the duration of our contract, so you’re never left wondering what to do with your brand or how to apply it to your business operations, marketing, and products/services.

• Available Monday – Thursday, 9am – 4pm CDT
• I respond to messages within 24 hours, usually sooner to help you make strategic decisions in your business.

A quick check-in each year—for life!—to make sure your brand continues to reflect your growth and evolution.