All Episodes
Episodes
57. How to Announce Your New Brand Strategically
You’ve got your new vision, messaging, and a cohesive aesthetic ready to roll out. But how do you actually announce this transformation to your audience in a way that brings clarity, connection, and conversions? In...
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56. The Power of a Strong Identity: What Texas, Dr Pepper, and Branding Have in Common
Y'all, today, we’re diving into a topic close to my heart: the power of a strong identity. We'll explore what Texas, Dr Pepper, and branding all have in common. How can these strong identities help you build your own...
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53. A Personal Update from Abby & Rebecca
You might have noticed that Abby has not been on the podcast for quite some time. We are coming back together in this episode to bring you a very personal update on Abby’s cancer diagnosis and how she is navigating...
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55. Dos and Don'ts of Applying Your Brand to Your Website
Today we’re diving deep into the dos and don'ts of applying your brand to your website. There are many approaches to building a website—SEO, conversion-focused designs, and more—but the key to true success isn't in...
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54. 5 Signs It's Time to Rebrand Your Business
How do you know when it is time to rebrand your business? In this episode, Rebecca shares her expert insights on recognizing when it's time for a major brand overhaul. Throughout this episode, she uncovers the five...
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52. Behind the Brand: Creating a Powerful Brand for Mama Bear and Disabilities Advocate Courtney Burnett
Today, we're thrilled to have Courtney Burnett, a passionate Mama Bear and disabilities advocate, share her journey behind creating a brand that’s not only thriving but deeply transformative. Courtney’s advocacy work,...
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51. Behind the Brand: Starting a Movement in the World of Anti-Pornography with Sara Brewer
Welcome back to Aesthetically Speaking. Today, we're joined by Sara Brewer, a courageous coach tackling the often misunderstood world of anti-pornography.
Sara's personal journey inspired a remarkable transformation,...
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50. Behind the Brand: Consciously Creating a Well-Known Coaching Business with Amber Smith
Welcome to Aesthetically Speaking. In today's episode, we have another client of Rebecca’s, Amber Smith, who shares her transition from potential therapist to six-figure business coach, and how she reimagined her...
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49. Behind the Brand: Finding Your True Identity as a High-Ticket Coach with Kolette Hall
In this episode, Rebecca explores the personal and professional transformation of life coach, Kolette Hall, through her rebranding process. Kolette's coaching career began after her husband's passing, and her brand...
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48. Behind the Brand: Big Investments = BIG Success for Systems Strategist Melanie Oates
In this episode of Aesthetically Speaking, we dive into the world of branding and business transformation with Melanie Oates, an expert in automation and systems strategy. Melanie shares her journey of rebranding her...
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47. Behind the Brand: Selling a Successful Ecommerce Business and Becoming a Coach with Kaelynn Priest
In this episode, Rebecca goes behind the brand with one of her clients, Kaelynn Priest, about her entrepreneurial journey and rebranding success. Kaelynn discusses transitioning from her original floral design...
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46. Branding Challenge for My Mom: Lisa O. Pace: Homemaker, Childhood Educator, and Angel on Earth
We're back today with another branding challenge! This is a little bit of an intimidating challenge for us, specifically for Rebecca, because this brand is for one of the most important people in our lives, which is...
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