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REBECCA PETERSON STUDIO

Using Goal-Setting to Refocus Your Efforts Jun 01, 2021

I’m a big fan of fresh starts. Mondays, New Year’s, the start of the month: all of these times feel like a fresh page of a book ready...

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How to Increase the Know-Like-Trust Factor for Your Brand business tips May 19, 2021

A successful brand is determined by the loyalty of your customers and your community. Many people assume that a customer’s dedication to a...

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Something is Missing From Your Brand and I Know What It Is brand strategy May 13, 2021

If you're reading this blog post, I’m guessing you already understand the importance of branding. You may have DIY-ed the current brand...

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What Makes a Website Effective May 07, 2021

As a business owner, you already know the value that a website brings. It’s the main hub for information about your business, your...

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Why Design Works and How to Use it to Make Money May 01, 2021

The author of The Design of Everyday Things, Donald A. Norman, once said something that I wholeheartedly agree with. He wrote,

“Design is...

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Which Website Platform Should I Use? Apr 14, 2021

I know there are lots of things that can make starting your own business seem overwhelming. Between things like marketing, product development, and...

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Ways a Brand Strategy Session Improves Your Business Apr 09, 2021

From personal experience, I know that creating a brand strategy isn’t easy. It’s a multi-faceted process that involves working through...

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How Creative Entrepreneurs Can Find Work/Life Balance Apr 06, 2021

I love the opportunity I have to run a business while still feeling fulfilled in other areas of my life! But maintaining this balance requires a...

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How to Use Your Brand Strategically on Instagram branding instagram Apr 01, 2021

After you’ve invested in professional branding, it's important to apply your brand to all aspects of your online presence. A lot of follow-up...

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Why Design Matters Mar 28, 2021

If you know me well, whether through design projects and collaboration or through my blog and Instagram feed, you’ll know that I am often...

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What to Do If You’re Sick of Your Brand Mar 23, 2021

“Brand is the sum total of how someone perceives a particular organization. Branding is about shaping that perception.” 

- Ashley...

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Four Web Design Trends You Can Expect to See in 2021 Mar 18, 2021

Every year, I think back on the brands and websites I’ve designed and interacted with throughout the past several months and evaluate what...

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